SEO Resources
What is Search Engine Optimization?
Search Engine Optimization refers to improving the quality of a website to appear higher in search results, in order to bring more targeted traffic to a site. When a site is found through a keyword search entered into a search engine, it is considered a natural or organic search, as opposed to finding a site through pay per click advertising.
Search Engine Optimization Resources
Matt Cutts: Gadgets, Google, and SEO Blog
Well-known Google employee who let’s you look behind the Google curtain, somewhat, in his blog. Although there are many posts about Google and SEO, he also writes about books, music and other personal topics. You may want to go right to the “Gadgets, Google, and SEO” category.
Search Engine Journal
This is an excellent online journal with the latest news and resources relevant to search engines. If you’re really geeky, you’ll even enjoy the ads.
Search Engine Land
This site is led by search engine guru, Danny Sullivan, and has news and information about search engine marketing, searching issues and the search engine industry.
Search Engine Watch
This online journal covers all topics related to search engine optimization, search engine marketing and anything slightly related to these topics.
Selfpromotion.com
This service is almost too good to be true. Robert Woodhead submits your site to the main search engines, provides up-to-date Search Engine optimization content and all he asks for is a donation. Please make sure to donate if you use this great service. (Also listed under Internet Marketing Resources.)
SEO Book
SEO tools, training program and related free goodies. Plus more if you join, including a forum.
SEO Centro
If you’re an SEO geek, you’ll love this site. It has all kinds of weird and free tools you can use to assess your site’s SEO. There’s a meta tag analyzer, a rank checker, a keyword analyzer and some code you can insert on a page to discover all of your backlinks. Some of the tools could use better explanations, helping users avoid that blank stare when we get our tool results. Still, there’s a wealth of information there, including great SEO articles and tutorials.
SEO Fast Start
This site is SEO heaven. It’s packed with good information that you really need by SEO expert Dan Thies. He also gives away a 100 step-by-step SEO guide for signing up and offers many other goodies.
SEOMOZ.org
SEOMOZ is an authority on search engine optimization. They provide education, fantastic tools and resources on the subject for free. In addition, they offer professional SEO services for a monthly fee.
SEO Revolution
Jerry West is one of the gurus of Internet marketing. His site provides sound advice on Search Engine Optimization.
SemRush
This site provides ways to increase traffic by analyzing competitor’s sites. Their free tool shows the keywords that a website uses for AdWords and the keywords for which it ranks high in organic search. Not all urls provide data, however.
StomperNet
StomperNet teaches Search Engine Optimization and makes applications for this purpose. Although this is a membership site with a high monthly fee, this link takes you to their free webinar schedule.
Webconfs.com
This site has everything SEO. There are tools, articles, forums and advice for improving the SEO of your site. In particular, check out their 15-minute SEO Checklist.
Yoast
Wordpress and website optimization expert teaches how to tweak your site for higher rankings and increased conversions.
